Together will offer premier automobile collector auction events for enthusiasts
USA TODAY NETWORK Ventures, part of Gannett Co., Inc., announced a brand and event partnership with Arizona-based company Russo and Steele Collector Automobile Auctions, one of the nation’s premier collector-car auction houses. The partnership will include collaborations for Russo and Steele’s events in Scottsdale, Arizona and Amelia Island, Florida, and will launch at next month’s Monterey Collector Car Week in Monterey, California.
“Russo and Steele has a long-standing reputation of delivering exceptional opportunities for car collectors, and we’re excited to partner for their upcoming auctions,” said Jason Taylor, President, USA TODAY NETWORK Ventures. “This partnership expands our portfolio of events and launches us into a new arena, where we can provide innovative and engaging live event experiences in the automobile event industry.”
Russo and Steele Collector Automobile Auctions was established in 2000 and has an undisputed reputation for offering stellar collector automobiles to a global clientele in a high-energy auction experience. The partnership with USA TODAY NETWORK Ventures will allow Russo and Steele to expand its reach to collector car enthusiasts, provide audiences with new virtual and live event experiences, and bring new strategic brand extensions. The partnership allows USA TODAY NETWORK Ventures to expand its expo and festival portfolio and enter the automobile event industry with a premier and established partner.
“This represents the most significant paradigm shift in the 20+ year history of Russo and Steele, and unquestionably within the collector car marketplace,” said Russo and Steele CEO Drew Alcazar. “The talents and resources of the USA TODAY NETWORK Ventures team will broaden our ability to reach a wider audience. This partnership will support new auction venue announcements, marketing strategies, electronic media integration, and a myriad of other services never before offered to our clients. We are still accepting consignments for our Monterey Auction, August 12th, and 13th and we are tremendously excited to introduce this partnership at this preeminent collector car event, Monterey Collector Car Week!”
For more information about USA TODAY NETWORK Ventures and its portfolio of events, visit usatventures.com. For more information about Russo and Steele or the Monterey auction, visit russoandsteele.com.
ABOUT USA TODAY NETWORK VENTURES
USA TODAY NETWORK Ventures, part of Gannett Co, Inc., creates impactful consumer engagements and experiences through world-class events, promotions, races, and technology. We strive to exceed expectations, create unforgettable memories and drive value for our partners while leveraging our reputable institutions, including USA TODAY and more than 250 local media brands. Our portfolio includes the largest high school sports recognition program in the country, USA TODAY High School Sports Awards, and other celebrated brands including the Official Community’s Choice Awards, American Influencer Awards, Rugged Maniac, Hot Chocolate 15k/5k, Blockbuster Bucket List sweepstakes, Amazing Teachers contest and more. Our events are managed with our proprietary ticketing and registration platform, EnMotive. The events and promotions that we produce inspire pride in local communities and connect local and national businesses with highly engaged audiences. We are an industry leader and drive results from coast to coast.
ABOUT RUSSO AND STEELE COLLECTOR AUTOMOBILE AUCTIONS
One of the nation’s premier collector-car auction houses, Russo and Steele Collector Automobile Auctions continues to set records and attract a discerning global clientele. In addition to its reputation for offering stellar collector automobiles, the unique high-energy auction experience is simply unattainable anywhere else. Auctions include a signature event in Scottsdale, Ariz. every January, followed by March at Amelia Island and August at Monterey, California. For additional information, please visit www.russoandsteele.com or call 602.252.2697.