Professional Flamenco Guitarist, Alex Hristov, Balances Business and Live Performing Encompassing Phoenix

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Professional Flamenco Guitarist, Alex Hristov, Balances Business and Live Performing Encompassing Phoenix

Alex Hristov is a 27-year-old professional flamenco guitarist and live performer who has performed many private and public venues throughout the valley in places including Four Season Scottsdale, Talking Stick Resort, The Orpheum Theater, The Phoenician, and many other Five Diamond resorts, the highest ranking a resort can receive from AAA.

“Alex is motivated, engaged and cares deeply about what he is doing,” said James Soll, Hristov’s first Flamenco guitarist teacher. “When that happens, you can’t help but have a player that is fun and interesting to watch.”

Starting from elementary school recorder class to learning the saxophone and finally guitar performances with the help from a handful of local guitar professionals, Hristov managed to develop his ability to perform, record and compose music. He recently released his first flamenco album in the fall of 2018, Viajes, his first digitally available album. Hristov also has an education from Harvard, which lead to him also assisting his parents in their businesses, one of which is a non-profit known as DanceSport Education which teaches children and youth ballroom dance.

“I’ve always felt like music is for yourself, but ultimately for the world,” said Hrisotov “I remember playing in the Orpheum Theater in Flagstaff when I was 17 as a second guitarist with one of my first teachers; I hadn’t performed on my guitar before that and it was crazy.”

In the third grade, Hristov played the saxophone and found his gift for music over the years moving to become a mentee of Guy Frankel, also known as Gaetano, an accomplished flamenco expert who lived in what he called “The very heartbeat of flamenco,” Seville, Spain, in the Barrio de Santa Cruz before moving to Sedona to perform flamenco as a career.

Although they rarely perform together today as Hristov has learned all he can from Gaetano’s lessons, he still considers Gaetano a mentor and contacts him when an important decision or opportunity for Hristov arises and considers him the only person he will drive to see in Sedona for a small, yet still captivating performance.

When he was younger, Hristov went to Brophy High School and was in the top of his class which lead to him becoming a Harvard student concentrating on English and history while continuing to practice guitar and flamenco.

Hristov, who had the chance to better learn English and gain a further grasp gave him the opportunity to assist his parents as the now strongest English speaker in his family.

“Since I studied English, there would be a lot of syntactical things I would help my parents with and my mom’s nonprofit where she might have me help edit everything from emails to applications to grants,” said Hristov.

As the success of Alex’s music grew and his private performances lead to bigger opportunities, his parents knew of his chance to make a career out of life performances and his mom became his manager and producer helping him to obtain better equipment and gain more connections in the music world.

“The life of an artist is not a normal life, he has to dedicate 8-10 hours for preparation and everything toward his performance of the day,” said Hristov’s mother. “I try to only engage him in critical moments, so he can keep focus on his music and practicing.”

Alex’s most recent presented performance was his invitation to open for legendary Bulgarian folk singer, Valya Balkanska, during her USA tour. Balkanska is a Bulgarian singer and performer whose song “Izlel Je Delyo Haydutin” is one of the few songs included on the Voyager Probe Golden Record which launched into space in 1977.

 “I’ve been to probably 90% or more of his performances,” said his mother. “I help him by doing the media side of things; I helped make his first CD’s and now I am helping him put his music on digital media like Spotify, Apple Music and other platforms.”

As Hristov continues to perform at venues, his career as a flamenco guitarist is his main goal, he says that now that he has learned all he can from previous teachers, he will continue to make his own music and work to further his exposure.

“A big element of performing is getting as many people as possible to listen to my music and hope that they like it,” said Hristov. “I feel like in order to feel successful, and for me to feel that with music, I have to base that measurement relative to myself.”

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